Ideas and techniques to help you market your library successfully

Reviews

Casino Games With Best Odds for Australian Players
Understanding casino mathematics helps Australian players separate genuine value from attractive-looking promotions. The games with the strongest theoretical…
How Australian Players Can Claim Casino Cashback Bonuses
A casino cashback bonus can look simple in an advert: receive a percentage of losses, collect reward credits, or unlock a weekly promotion. The practical…
Creating A Library Referral Program That Patrons Will Use
A library referral program turns satisfied members into welcoming guides for people who have not yet joined, returned for a while, or do not realise how much…
Coordinate library marketing with school calendars
Australian public libraries often have busy campaign periods that overlap with school terms, public holidays and family activities. Aligning promotion with…
Using Google Trends to Find Library Marketing Topics That Resonate
Search data reveals what communities are curious about, worried about, and planning for. For library marketers, this visibility matters because public services…
How to Write a Case Study on a Successful Library Program
A strong library case study turns a completed program into useful evidence. It shows what the library did, why the work mattered, how people responded, and…
Build a survey that reveals library brand awareness
Library leaders can point to visit numbers, borrowing totals and event attendance, yet these figures rarely reveal whether the community recognises the…
Consistent Library Social Media Posts With Canva Templates
A library’s social media feed should feel recognisable before a follower reads the account name. Consistent colours, typography, image treatments and layouts…
Building a Library TikTok Presence from Scratch
For most Australian library professionals, the idea of running a TikTok account feels at least a little absurd. The platforms your regulars grew up with were…
Building a Library Marketing Dashboard in Excel That Actually Works
Even well-resourced Australian libraries are expected to demonstrate value with less. Whether you manage a branch in suburban Brisbane, a regional service in…